Primary USF Identity Colors
Accent Web Colors
These accent colors are specific for digital channels. Please refer to the USF brand standards for print color standards.
* The color of the text must have sufficient color contrast in comparison to the color background that is used. Learn more about web accessibility guidelines for color contrast.
Whitney is the standard font used on usfca.edu. Similar open source fonts are used on myUSF.
Web Styles and Components
There are numerous options to choose from in styling content across the usfca webpages. Content comes first, and our team of web experts will find the right structure and component to put that content in the best light.