In words, pictures, logos, and layouts, consistency elevates the university's reputation across all channels. Use these resources to stay true to USF's brand.
Content Strategy Resources
What makes USF, USF?
Learn to speak USF.
Social media standards and outlets.
Web & Digital Communication Resources
Resources for myUSF and usfca.edu.
Email style guide and standards.
USF's public digital displays.
Photography & Graphics Resources
What to expect with OMC photography projects.
Logo information, brand standards, and templates.
How to use Widen, USF's portal for searching images.
Learn to plan, post, and promote successful events.
The USFMobile app connects the USF community.